RCS Business Messages

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RCS Business Messages (RBM) is brought to us by Google and takes advantage of the RCS communication protocol which will eventually replace traditional SMS on Android devices.

RBM is very feature-rich and covers sending of:

  • Text
  • Media (file, audio, video, image)
  • Structured messages with buttons and horizontal scroll
  • Quick replies (dial phone number, send location)
  • Payment requests
  • Calendar events

You can detect user behaviors like:

  • Delivery and read notifications
  • When the user starts typing